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How to Write a White Paper That Wins Consulting Projects, with Gordon Graham: Podcast #4

Consulting Success

Set yourself apart in the consulting business by highlighting your specialty through customer stories and white papers. Description: There are few people that can consider themselves as great an expert on white papers as Gordon Graham. He’s interviewed over 200 C-level executives and written over 170 white papers.

How To 257
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5 Timeless Social Media Marketing Tips|Women In Consulting Blog

Women in Consulting

Learn more » White Papers & Resources: Empower Event Participants with Social Media Success with Independent Fundraising Events Nonprofit Social Media Strategy The Blackbaud Index of Charitable Giving Nonprofit Industry Research » view all white papers. © 2012 Blackbaud, Inc. Online Resources.

Media 130
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To Increase Sales, Get Customers to Commit a Little at a Time

Harvard Business

Most sales models include a conversion funnel in which reps try to convert a marketing-generated lead into a prospect and then a customer through sequential steps. Along with improving sales results, research has shown that incremental commitments can boost charitable giving, increase show rates for blood drives, and reduce smoking.

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10 Social Networking Tips for LinkedIn | Women in Consulting

Women in Consulting

Learn more » White Papers & Resources: Empower Event Participants with Social Media Success with Independent Fundraising Events Nonprofit Social Media Strategy The Blackbaud Index of Charitable Giving Nonprofit Industry Research » view all white papers. © 2012 Blackbaud, Inc. Online Resources.

Nonprofit 109
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Creating Trust: How to Grow it Right From the Start|Women In.

Women in Consulting

Learn more » White Papers & Resources: Empower Event Participants with Social Media Success with Independent Fundraising Events Nonprofit Social Media Strategy The Blackbaud Index of Charitable Giving Nonprofit Industry Research » view all white papers. © 2012 Blackbaud, Inc. Online Resources.

Nonprofit 108
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Mind Reading with Google |Women In Consulting Blog

Women in Consulting

Learn more » White Papers & Resources: Empower Event Participants with Social Media Success with Independent Fundraising Events Nonprofit Social Media Strategy The Blackbaud Index of Charitable Giving Nonprofit Industry Research » view all white papers. © 2012 Blackbaud, Inc. Online Resources.

Nonprofit 107
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10 Steps for Developing Effective Communication Skills | Women in.

Women in Consulting

Learn more » White Papers & Resources: Empower Event Participants with Social Media Success with Independent Fundraising Events Nonprofit Social Media Strategy The Blackbaud Index of Charitable Giving Nonprofit Industry Research » view all white papers. © 2012 Blackbaud, Inc. Online Resources.