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Top Five Lessons Learned from My 16 Years as an “Interim VP Marketing”

Women in Consulting

:: Since founding my consulting company in 2001, I’ve been serving Silicon Valley CEOs as an interim VP marketing. Usually they are running smallish companies and either haven’t yet brought a full-time VP marketing on board or they just lost their VP marketing for some reason. Competition is a good thing.

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What Sales Teams Should Do to Prepare for the Next Recession

Harvard Business

In the 2001 recession, total sales for the S&P 500 declined by 9% from its pre-recession peak to its trough 18 months later—almost a year after the recession officially ended. Digital tools can also open new go-to-market approaches. A shift to inside sales usually requires better digital marketing capabilities.

Sales 130
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Research: Business School Really Does Influence How Students Make Decisions Later On

Harvard Business

The overarching goal of most business schools is to train future leaders to lead. This changed after Peter Dolan (Dartmouth, 1980) took the helm in 2001. In fact, the effect of MBA education in or after the 1970s was observed only for CEOs who trained at one of the top 50 business schools in finance. Andy Roberts/Getty Images.

Research 132
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BearingPoint Interview Preparation – Mystery or History?

Management Consulted

On February 8th, 2001, KPMG Consulting, LLC, went public on the NASDAQ starting at $18 per share under the ticker “KCIN” Their IPO was 6 months delayed due to the quickly declining high-tech consulting services market. Digital Marketing, Sales & Customer Services. Capital Markets. Practice Areas.

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Recessions Push People to Buy Cheap Things, Which Just Makes Everything Worse

Harvard Business

labor market is like an aging athlete; it is taking longer and longer to recover from recessions. The next recession, which came in 2001, was short and mild (GDP barely fell), but it took four years for the job market to heal, prompting the Federal Reserve to administer the economy a long course of low interest rates.

Sales 71
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Don't Like the Rules? Then Ignore Them: Shoot First, Ask Questions Later

MishTalk

Obama said he would welcome congressional support but framed it as optional, save for the authorisations and the $500m he wants to use the US military to train Syrian rebels. Sitka Pacific is an asset management firm whose goal is strong performance and low volatility, regardless of market direction.

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The Outside-In Approach to Customer Service - SPONSOR CONTENT FROM HBS EXECUTIVE EDUCATION

Harvard Business

According to a new book by Harvard Business School’s Ranjay Gulati, it is customer-centric firms—those with a so-called outside-in perspective—that are most resilient during turbulent markets. It’s worth noting that the companies and business units in my study were tracked between 2001 and 2007.