Harvard Business

AUGUST 19, 2016

A more sophisticated understanding of engagement allows community managers to effectively influence and change it, and even to calculate an ROI for engagement. This is where we start to formulate a ROI for engagement. cost avoidance, productivity and opportunity identification). Insight Center. Measuring Marketing Insights.

ROI 70

ROI Culture Management Financial 70

Harvard Business

JUNE 30, 2017

Almost half (49%) said that it was difficult to ensure a return on investment (ROI). This is a particularly acute issue at the entry level, where employers have come to accept that high levels of attrition and low levels of productivity and quality are normal. These metrics can be converted into an estimate of ROI for the employer.

Training 131

Training Training ROI Metrics 131

Harvard Business

MAY 25, 2016

But get it just right and your sales efforts can drive productivity and growth. The efficiency of their sales departments, as measured by sales ROI (gross margin over total sales cost), also varies widely: The top 25% of companies we analyzed boast a sales ROI that is more than twice that of the bottom 25%.

Sales 130

Sales ROI Efficiency Operations 130

Harvard Business

JANUARY 2, 2018

Later, marketers found themselves working backward to connect their social strategy to business strategy, as managers demanded greater proof of ROI. Unless you connect your social media actions to broader business goals from the beginning, ROI can be elusive, and social media becomes an end unto itself.

Media 135

Media Company ROI Metrics 135

Harvard Business

APRIL 6, 2017

Similarly, Facebook doesn’t specialize in purveying journalism, even though almost every news company posts articles on Facebook. ” Vanity metrics are methods of measuring ROI that make product-builders feel good (or make them look good to funders), but don’t ultimately lead to awesome products.

Media 127

Media Metrics eBook Software 127

Epicflow

AUGUST 11, 2022

In this article, we’ll consider some essential metrics that can be used to assess the fruitfulness of change management efforts. . business readiness for change, realization of change implementation benefit and ROI, speed of implementing change initiatives. . Defining Change Management Effectiveness: Different Dimensions.

Metrics 130

Metrics Change Management Management Efficiency 130

Harvard Business

MARCH 21, 2017

A study of UK commuters found a similar result when those who were prompted to use their commute to think about and plan for their day were happier, more productive, and less burned out than people who didn’t. Can’t see a good ROI. So, if reflection is so helpful, why don’t many leaders do it?

ROI 134

ROI Sports Journal Study 134

Epicflow

FEBRUARY 20, 2025

This article highlights the top 15 portfolio management tools for 2025, showcasing their innovative features and ability to streamline workflows and collaboration. These insights allow leaders to identify risks, assess project performance, and make informed decisions that maximize ROI. What is Project Portfolio Management?

Tools 130

Tools Management Software Resources 130

1 to 1

JUNE 13, 2024

This article was written as part of a partnership between 1to1 Media and the European Customer Experience Organization. The “Four Gold CX ROI Metrics” webinar was the final episode in the three-part series hosted by ECXO. She’s dissected and painstakingly diagrammed each one. Hunsaker gets it.

ROI 32

ROI Metrics Sales Benchmarking 32

Epicflow

JULY 20, 2022

Sometimes, it’s rather difficult to predict whether a company will be capable of delivering a certain product or service, whether it’s reasonable to invest in this project, and how it will affect the current workflow. Read the article to learn about this study in more detail. . What Is a Feasibility Study? .

Study 147

Study Management Resources Analysis 147

Harvard Business

AUGUST 29, 2016

In the search for profitable organic growth, more and more companies are making major investments in optimizing the end-to-end customer experience – every aspect of how customers interact with the company’s brand, products, promotions, and service offerings, on and offline.

Retail 132

Retail Apparel Financial ROI 132

Harvard Business

MAY 25, 2016

However, looking at the surveys and consulting reports, it is unclear what the precise use cases are that will drive this positive ROI from big data. Our goal in this article is to offer specific, real-world case studies to show how big data has provided value for companies that have worked with Microsoft’s analytics teams.

Data 132

Data Advertising Operations Case Study 132

Consulting Matters

JUNE 24, 2020

Offers & Pricing : What products and services your clients will love and be more than willing to pay for (that will deliver on the promised transformation). When done well, you give your future client a gift of what they need to do to get from where they are today to where they want to be and the value/ROI they get by working with you.

Consulting 156

Consulting How To System Sales 156

Harvard Business

APRIL 20, 2016

Workplace wellness is under scrutiny by skeptics who argue that the return on investment (ROI) in wellness programs does not justify their costs. The current ROI debate has focused on whether one type of wellness program, lifestyle management (diet, exercise, and lifestyle changes), can reduce health care claims and lead to lower costs.

ROI 70

ROI Company Meeting Insurance 70

Epicflow

FEBRUARY 20, 2025

This article highlights the top 15 portfolio management tools for 2025, showcasing their innovative features and ability to streamline workflows and collaboration. These insights allow leaders to identify risks, assess project performance, and make informed decisions that maximize ROI. What is Project Portfolio Management?

Tools 130

Tools Management Software Resources 130

Harvard Business

JANUARY 3, 2017

As pressure intensifies to reduce prices, either by cutting the list price or offering a discount, managers may act hastily, without the same rigor they apply to investments elsewhere, such as capital deployment or product enhancements. All too often they don’t.

Retail 132

Retail Survey Bain Comparison 132

Harvard Business

JUNE 12, 2017

Yet, when it comes to equipping sales teams with relevant knowledge and skills, the ROI of sales training is disappointing. They must learn how other functions affect, and are affected by, selling activities: for example, product management, marketing, pre-sale application support, and post-sale service.

Sales 125

Sales Training Training How To 125

Harvard Business

SEPTEMBER 24, 2018

Orange’s VBN is one example; another belongs to a large telco in Silicon Valley, where its teams huddle alongside those from customers to prototype products and services. At Grid70, one tenant reported a 30%–40% reduction in product development time after a redesign of their workspace. Corporate coworkers seek the same.

Company 127

Company Case Interview Engineering ROI 127

Harvard Business

JULY 13, 2016

Our previous HBR articles outlined our research into what kind of vacations create a positive effect, debunking the idea that people who don’t take their vacation time get ahead. The question that needs to be asked is whether we are more productive and successful with fewer days, or whether work is getting in the way of our success.

Data 70

Data ROI Travel Study 70

Harvard Business

DECEMBER 4, 2017

Large enterprises typically operate dozens of security products with growing headcount in all areas of their security organizations. These teams are constantly learning new products, trying to keep up-to-date with new types of attacks, and patching their infrastructure for newly disclosed vulnerabilities. Certainly not.

Data 108

Data ROI System Education 108

Johanna Rothman

AUGUST 4, 2020

I gave several talks about that article. Or, that someone is supposed to estimate ROI when no one has done any small experiments to see if anyone would buy/use this product/feature. On this project, the team looks ahead for the product strategy. I wrote Unearthing Your Project's Delays a couple of years ago.

Management 101

Management Agile Meeting ROI 101

Harvard Business

MARCH 22, 2017

Marketers need to master data analytics, customer experience, and product design. This includes the product, the buying process, the ability to provide support, and customer relationships over time. Each outbound communication is measured individually for immediate ROI. These members are 2.6

Marketing 134

Marketing Agile Fashion Sales 134

Harvard Business

SEPTEMBER 25, 2018

The most common ways of doing this are to send executives to build personal relationships with international business partners and to hire local distribution partners — or independent, third-party intermediaries — to represent their products or services overseas.

B2B 122

B2B Education Media B2C 122

Consulting Matters

AUGUST 26, 2021

This article is your first step. The easiest way to know the difference between these two models is who will be paying you - the organization or the individual and the expected ROI. How you keep fear from controlling your destiny is not overcoming it or getting rid of it, but how you engage it compassionately and productively.

Consulting 156

Consulting B2C B2B ROI 156

Harvard Business

NOVEMBER 7, 2017

Salespeople see the world as prospects and products, offers and opportunities. If you’re managing a new product launch, those metrics might be free trial sign-ups, preorders, or product reviews. In the beginning of a disruptive innovation, the thing to measure is not ROI.

Strategy 134

Strategy Strategy Strategy& Metrics 134

Epicflow

MARCH 16, 2023

Therefore, an AI-driven resource management solution doesn’t replace a project or resource manager, it just creates favorable conditions for their productive work and successful delivery of projects. Higher ROI. It’s a good assistant that lets companies achieve their goals faster and easier.

Management 130

Management Resources Software Analysis 130

Chad Barr

JUNE 19, 2024

Reflecting on an article I wrote over 11 years ago, “ Are You Content With Your Content? Maximize ROI on Existing Content : Repurposing older content is an efficient way to maximize your return on investment. This fosters stronger relationships, encourages client loyalty and creates interest in your products and services.

ROI 59

ROI Engineering Trends Industry 59

Harvard Business

APRIL 19, 2018

Buyers, especially B2B buyers, want to know what others are doing with your product, not what they might do to improve productivity or other outcomes. In our data, case studies have an 83% completion rate — orders of magnitude higher than other sales and marketing content provided during the buying journey.

Marketing 133

Marketing Case Studies Case Study Sales 133

Johanna Rothman

SEPTEMBER 13, 2021

I gave examples of a variety of product-based outcomes in Consider Product Options with Minimum Outcomes. For writers, this might be a finished blog post or article. That's why I hate the idea of ROI for any kind of product. We can't learn from outputs because the outputs are incomplete by themselves. Substantial.

Agile 71

Agile ROI Productivity Examples 71

Effective Managers

JANUARY 31, 2022

If you are in the group that has never considered engaging a management consultant, check out this article. If the ROI were not there, the investments would not be made. In my experience with small and medium sized businesses, they are very good at production, and they are very good at sales. You may change your mind!

Consulting 130

Consulting Report Management Research 130

Harvard Business

OCTOBER 3, 2018

There are findings that point to positive gains in both cost savings and productivity measures, while other studies, including the recent report from the National Bureau of Economic Research, find that programs can make for good recruitment tools but won’t do much to lower costs or improve health. While more than 60% of U.S.

How To 127

How To Metrics Groups Energy 127

Consultant Ninja

JULY 27, 2009

They also happen to be expensive, not because some greedy fat cat is out there, but because that high price justifies the ROI for the R&D in that product in the first place. There's an excellent article in last week's Economist on this. Productivity. (6). Mandate low prices and those treatment options go away.

Consulting 113

Consulting Insurance Insurance Oliver Wyman 113

Rick Conlow

DECEMBER 1, 2022

Unengaged employees are less productive and lose companies billions of dollars in lost sales, poor customer service and inferior quality. These kinds of actions produce employee engagement and productivity, as well as trust. Gallup’s report, The State of the Global Workplace; shows comparable results with 85% as unengaged.

Leadership 101

Leadership eBook ROI Resources 101

Harvard Business

MARCH 21, 2017

Here are four ways to ensure your networking meeting is productive and meaningful, even if the agenda is amorphous. ” Agreeing to a networking meeting without a formal agenda may seem like a waste of time, with little ROI. But if the connection seems promising, you may decide to say yes and see where it leads.

Meeting 130

Meeting ROI Sports Groups 130

Tom Spencer

JULY 21, 2023

This article explores how consulting firms can support companies in realizing the benefits of clean teach, and presents five specific examples of how consulting firms can adapt their services to help organizations embrace clean tech solutions. Consulting firms can assist by conducting thorough financial modeling and ROI analysis.

Consulting 78

Consulting Energy Transportation Analysis 78

Harvard Business

JULY 31, 2017

The top-performing decile of companies achieves revenue growth that is eight percentage points higher than the industry average and a digital ROI that is 10 times that of the bottom decile companies. Successful digital transformations are significantly less focused on cost efficiency and more focused on new products or new customers.

Strategy 71

Strategy Strategy Strategy& ROI 71

Harvard Business

OCTOBER 1, 2018

Blockchain technology can also verify ad delivery and consumer engagement; avoid ad or email overserving, which angers consumers and demotivates them from buying; and prevent follow-me ads that are no longer relevant (such as when consumers have already made a purchase of the company’s or competitor’s products). in the next years.

Marketing 129

Marketing Advertising Media Video 129