Remove Books Remove Consulting Remove Intellectual Property
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Why Transformation Visuals® Are Your Secret Weapon

Chad Barr

In the crowded space of global consulting, thought leadership and entrepreneurship, your expertise alone isn’t enough. The most successful global consultants and thought leaders aren’t just experts – they’re visual storytellers. Get your copy of my latest new books available now on my Amazon’s author page.

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From Consulting and Coaching to IP: How to Create, Protect, and Monetize Your Unique Body of Work with Erin Austin

Consulting Matters

Have you ever wondered about the untapped potential of your intellectual property? Get ready to explore this goldmine with our special guest, Erin Austin, an attorney, business strategist, and expert in helping entrepreneurs create, protect, and monetize their intellectual property.

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Consulting Tip #6: Use Your Intellectual Property to Build Political Capital

Johanna Rothman

Then I read Lorin Hochstein's brilliant assessment in On productivity metrics and management consultants. McKinsey wrote that report as a way of using their intellectual property (IP) to build political capital at the client. All of us consultants can do the same. Books, but that's a much longer effort.

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How to Become a Go-To Person Within a Consulting Firm

Steve Shu Consulting

I was asked to answer a question about how to become a go-to person when employed within a consulting firm. Here are some thoughts based on my past experience: Be known as a consultant that gets things done on projects in general. This goes a long way in consulting circles.

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Consulting Tip #7: Beware of Other People Using Your Intellectual Property for Their Exposure

Johanna Rothman

No payment for my time or my IP (Intellectual Property). They wanted my intellectual property for their exposure. For example, I'm doing a webinar on November 30 where the value is primarily promotion for my new book. Yet, I suspect some new consultants will take them up on their offer.

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Business Book Review: Lords of Strategy

Management Consulted

We’re starting a series of guest posts offered by staff, readers and interns that are reviews of books we think are helpful for those interested in consulting (specifically) and business (in general). If you are pondering how management consulting got this far, this book is for you. 3 interesting book insights.

Strategy 139
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5 Effective Content Marketing Tips for Consultants

Consulting Matters

Content marketing is essential for consultants because we are in the knowledge business. it's one thing to have a repository of intellectual property (IP). Therefore, you need to set up your content in what I am calling your "Consultant Content Marketing Funnel.". We don't sell a tangible product or service.

Marketing 202