Consulting Matters

NOVEMBER 9, 2023

My guest today is Marty Greif, president of SiteTuners, a website conversion company and author of the book “'True Connections: Relationship Marketing in the Digital World.” Grab your notebook and get ready for some powerful strategies and quick wins that will transform your website into your 24/7 marketing and sales team.

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Strategy Strategy Strategy& Resumes 156

Consulting Matters

NOVEMBER 9, 2023

My guest today is Marty Greif, president of SiteTuners, a website conversion company and author of the book “'True Connections: Relationship Marketing in the Digital World.” Grab your notebook and get ready for some powerful strategies and quick wins that will transform your website into your 24/7 marketing and sales team.

Strategy 156

Strategy Strategy Strategy& Resumes 156

Consulting Matters

MARCH 3, 2021

Which is a sales killer. Sure by the end of being coached by you, someone might get rid themselves of false beliefs, bad job or toxic relationships and you might apply your 5-step process in your consulting, but that isn't what is going to get a client to excitedly book a free consult with you to learn more about what you do.

How To 401

How To Methodologies Survey Leadership 401

Tom Spencer

SEPTEMBER 7, 2014

Growth strategy begins with identifying the source of the problem – you will want to look at customers, products, the company and its competitors. They want to develop a growth strategy for the next five years. Product: Does our revenue come primarily from ticket sales or other sources? Source: Culturamix ). Consentino.

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Strategy Strategy Strategy& Case Interview 98

Management Consulted

DECEMBER 20, 2015

Today is an interesting book review on Start-Up Nation by Dan Senor and Saul Singer. This book is a fantastic summary of creative ideas, innovations, startup and entrepreneurial genius that have been churned up by Israel. 3 INTERESTING BOOK INSIGHTS. Buckle up for an exciting ride into Israel’s entrepreneurial history!

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Deloitte Resumes Culture Government 100

Consulting Matters

JANUARY 15, 2020

Therefore, create your overall marketing strategy that sets the context for you to be able to make a powerful promise and then deliver on that promise. To attract the right people into your sales funnel, you have to know who they are. Write a Book. Identify Your Ideal Client Archetypes. Up-sell Existing Clients. Public Speaking.

How To 227

How To Training Training Consulting 227

Management Consulted

APRIL 27, 2014

Although there are several things, here are 2 key ones: First, you will learn different aspects of the business — everything from product development to sales to customer relations — and have some experience in each area. – and perhaps more importantly, you will have firsthand experience in business strategy. . Size its market.

Development 205

Development Consulting Boston Consulting Group McKinsey 205

Successful Independent Consulting

FEBRUARY 22, 2017

Their branding helps drive sales by keeping their products or services fresh in the consumer’s mind. I used to be an expert at creating organizational change strategies for major system implementations like Oracle and SAP. Everyone in business recognizes strong brands and understands their importance. Just do it! Pun intended.)

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Consulting Advertising Survey Examples 296

Strategy+Business

OCTOBER 15, 2014

Aligning Strategy and Sales is the best sales book of the year--and one that senior executives should read.'

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Sales Strategy Strategy& Strategy 74

Consulting Success

OCTOBER 16, 2017

She is a marketing strategy consultant, professional speaker, and frequent contributor to the Harvard Business Review. 11 years ago, Dorie Clark was focused on one job — helping companies with their marketing strategies and social media presence. That was when her first book, Reinventing Yourself, was born.

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Consulting Sales Marketing Resources 177

Consulting Matters

DECEMBER 10, 2020

Strategies for capturing the tremendous value you offer in a course. Do you have the tech figured out about course delivery and sales? If you want us to offer similar support that we provided Christy, book a call with Jen and let's chat about turning your course idea into profitable reality!

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Course How To Financial Consulting 296

Kai Davis

DECEMBER 5, 2022

This week, I have book recommendations for you! With the Holiday season coming up, you’re likely thinking of books to buy those special (business) people in your life — or getting asked questions like, “Hey, uh, what books are you interested in? On to the first entry in this year’s book recommendation list!

Sales 52

Sales System Small Business Marketing 52

Consulting Success

MAY 10, 2021

Perry Marshall, one of the most expensive business strategists in the world and well-known for his book, 80/20 Sales and Marketing, has come to talk with Michael Zipursky on growing a business through elimination. Every business owner or entrepreneur is looking to achieve business growth but doesn’t know where to start.

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Consulting How To Sales Marketing 179

Consulting Matters

JANUARY 9, 2020

As long as you're skilled at sales and negotiations, you can easily land a single a client that could provide a good portion of your annual income. The big downside is that figuring out how to create the right offers and pricing strategies so that your business is scalable and you are not in a trading time for money trap.

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Consulting Leadership ROI Travel 288

Harvard Business

MARCH 21, 2017

Walmart does need to shore up its e-commerce capabilities, but its attempts to out-Amazon Amazon aren’t a winning strategy. ” In Amazon’s growing brick-and-mortar bookstores, Prime members can buy books for discounted prices, while others have to pay the cover price.

Strategy 133

Strategy Strategy Strategy& Retail 133

Tom Spencer

MAY 31, 2012

Strategy and general business consulting firms in Australia 2012. THE list of strategy and general business consulting firms is part of the full list of consulting firms in Australia : Tier One – Global. Pacific Strategy Partners. Pacific Strategy Partners. Definitions. Helpful Links. in Management Consulting.

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Oliver Wyman Strategy Strategy Strategy& 122

Henry DeVries

AUGUST 18, 2022

Do you know the flowchart steps to writing a book? You should know them, because the number one business development tool to attract high-paying clients is publishing a book, and speaking about the book is the number one sales strategy. Here are those steps.

Marketing 66

Marketing Tools Sales Strategy 66

Tom Spencer

JULY 6, 2014

Three strategies to achieve above-average performance: cost leadership, differentiation, and focus. In order to understand Porter’s Generic Strategies, it is helpful to take a step back and examine the two things which determine a firm’s profitability in the long run. Figure 2: Three Generic Strategies. Source: Flickr ).

Strategy 88

Strategy Strategy Strategy& Industry 88

Consulting Success

OCTOBER 27, 2019

In this episode, the author of four bestselling sales books and speaker Jill Konrath talks about achieving success in business despite having products that aren’t exactly the best nor the cheapest. If you want to succeed as a consultant, you have to decide to do something that you don’t exactly think is perfect. Sharing the.

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Consulting Sales Productivity Strategy 162

Consulting Matters

OCTOBER 10, 2024

I’ll share the lessons I’ve learned about balancing entrepreneurship and parenthood, from setting clear intentions for your business to making sure your systems and strategies work for you, not against you. Build a business around work that excites you, so you can show up fully for your clients and your family. Let’s chat.

Consulting 156

Consulting How To System Efficiency 156

Tom Spencer

MARCH 8, 2024

From entrepreneurs putting a new product on the market to executives at a public company revamping a product line, effective pricing is a key pillar of any successful sales and marketing strategy. Pricing strategy is not one-size-fits-all. As a result, companies would be able to consistently maximize profits.

Productivity 158

Productivity Sales Strategy Strategy& 158

Tom Spencer

SEPTEMBER 29, 2011

List of strategy consulting firms in Hong Kong 2011. List of strategy consulting firms in Hong Kong. OC&C Strategy Consultants. Roland Berger Strategy Consultants. Applied Value offers strategy, finance, and operations management services. Definitions. Helpful Links. in Management Consulting. IMS Health.

Oliver Wyman 107

Oliver Wyman Strategy Strategy Strategy& 107

Harvard Business

JANUARY 26, 2018

I had made the decision to refocus all of our product development, sales, and marketing efforts on the marketing director. Ultimately, I decided going international would have to wait another year, when we would have with the wind in our sails from full alignment across product, marketing, and sales.

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Strategy Strategy Strategy& Productivity 134

Harvard Business

DECEMBER 20, 2018

Front-line sales professionals and managers rarely find the majority of these capabilities useful in winning more business for the company. CRMs today also serve a lot of masters, from executives in the C-suite, technology, marketing, finance, and, oh yeah, sales. And the sales team — well, they mostly hated it.

Sales 132

Sales How To Metrics Tools 132

Chad Barr

MARCH 19, 2025

Elevating Your Entire Marketing Strategy Content Creation & Repurposing Social Media Posts : Generate scroll-stopping content that captures your brand voice while tapping into current trends—without spending hours staring at a blank screen. Get your copy of my latest new books available now on my Amazon’s author page.

Marketing 52

Marketing Tools Sales Engineering 52

Consulting Matters

AUGUST 4, 2022

Next steps: Check out Lee's website for resources, books, and how to create magic in your organization: [link]. One of Lee's major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World.

Operations 156

Operations Leadership Hotels Sports 156

Harvard Business

APRIL 19, 2018

Companies have hired writers and Chief Content Officers to run departments, create blogs and other materials, and, in the process, some have assured sales people that content marketing can mean the end of cold calling. Documents uploaded to DocSend’s platform include case studies, overviews and guides, e-books, and proposals.

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Marketing Case Studies Case Study Sales 134

Chad Barr

FEBRUARY 5, 2025

For business leaders, this requires a balanced approach: leverage AI insights, but apply human oversight to ensure content, strategies, and decisions are fair, inclusive, and ethical. Whether you’re developing marketing strategies, creating content, or solving complex business challenges, AI can help you break through creative blocks.

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Tools Data Ethics Metrics 52

Strategy+Business

NOVEMBER 6, 2017

Cathy Taylor reviews the best business books on marketing and sales of the year. Leading the pack is Superconsumers, by Eddie Yoon, a highly relatable book that describes how companies can thrive by identifying, catering to, and learning from their most committed and passionate customers.

Marketing 53

Marketing Sales Resources Data 53

Tom Spencer

SEPTEMBER 14, 2014

Assuming this leads to successful refinancing, what should the strategy be to turnaround and save this iconic company? In a competitive landscape fraught with declining sales of consumer electronics and falling margins, RadioShack has fallen into a precarious situation. What strategy can be implemented to save the company?

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Turnaround Case Interview Comparison Interviews 111

Harvard Business

MARCH 2, 2018

Here are three strategies that can help ensure your talents are recognized. For instance, your past might be “HR director” and your present might be “regional sales leader.” By following these strategies, you dramatically increase the odds that your true talents will get known, recognized, and appreciated.

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Development Talent Sales Research 134

Harvard Business

SEPTEMBER 25, 2018

Influencers are much more than the “Instafamous”: They are diverse individuals with established expertise, expansive platforms, and refined strategies of engaging target audiences and shaping their behavior. million RMB (nearly $500,000) in sales of a limited-edition handbag in just six minutes.

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B2B Education Media B2C 124

Harvard Business

FEBRUARY 2, 2018

of all book sales in the United States. That might explain why the most likely purchasers of self-improvement books have bought another within the previous 18 months. The first myth-riddled book didn’t work, so they bought another, and maybe another soon after. HBR staff/Bettmann Collection/Getty Images.

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Benchmarking Comparison Research Sports 134

Harvard Business

JULY 25, 2016

This disparity highlights an important, and potentially costly, problem: Marketers continue to increase social media spending, yet many are still uncertain about management, strategies, and integration. Still more articles offer a glimpse into other brands’ social media strategies. But what will your brand post?

Media 70

Media Strategy Strategy Strategy& 70

Tom Spencer

OCTOBER 8, 2013

A framework to help executives, senior managers and marketers devise strategies for future growth. The Ansoff Matrix is particularly useful for strategic planning because it provides a framework to help executives, senior managers and marketers devise strategies for future growth. What is a Product-Market Growth Strategy?

Productivity 113

Productivity Transportation Development Marketing 113

Tsavo Neal

JULY 20, 2017

Podcasts make amazing listening material for commutes, travel, and listening for when you don’t feel like taking out a book. We discuss what actually works in generating business, from writing books to organizing events to old-fashioned relationship building. Sales for Nerds by Reuben Shwartz.

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Consulting Interviews Sales Travel 113

Chad Barr

MARCH 12, 2025

Set Clear Objectives – Define what you want to create, whether it’s an article, a presentation, a social media post, or a sales email. Start leveraging ChatGPT Canvas today, and experience the transformation in your content strategy, productivity, and results!

Efficiency 52

Efficiency Tools Productivity Media 52