Harvard Business

OCTOBER 18, 2018

Lance Best, the CEO of Barker Sports Apparel, was meeting with Nina Kelk, the company’s general counsel, who also oversaw human resources. But one person had given him the lowest ratings possible, and from the written remarks, Lance could tell that it was Ahmed Lund, Barker’s head of sales. “You’re surprised?”

Case Study 49

Case Study Case Studies Study Sales 49

Harvard Business

DECEMBER 8, 2016

Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. If you’d like your comment to be considered for publication, please be sure to include your full name, company or university affiliation, and email address.

Case Study 28

Case Study Case Studies Study Construction 28

Wakeman Consulting Group: Dave's Blog

FEBRUARY 5, 2023

I was putting together a lecture for Ken Troupe’s Sports Revenue Class and as part of the lecture, I jotted down a few pricing strategies. You also likely leave money on the table or miss sales because you don’t know your market well enough. You receive. Let me share them with you this morning. The downsides are many.

Strategy& 78

Strategy& Strategy Strategy Case Study 78

Harvard Business

APRIL 5, 2016

” For example, camera maker Canon chose Maria Sharapova, one of Elberse’s case study subjects, because the Russian tennis star represents “power, precision[, and] a sense of style.”

Advertising 28

Advertising Case Interview Sales Case Study 28

1 to 1

MAY 5, 2013

Sales Effectiveness. 1to1 Case in Point. Sales Effectiveness. Sales & Marketing Effectiveness. Customer Experience. Customer Loyalty. Customer Service. Customer Strategy. Data Analytics. Emerging Trends. Employee Engagement. Executive Profiles. Social Media. Voice Of The Customer. Webinars & White Papers. 1to1 Webinars.

Analysis 42

Analysis Data Sports Media 42

Kates Kesler

JUNE 11, 2014

We recently completed a study for the CEO of a very well known, global sports-apparel brand company. Our sports-apparel CEO had the right idea in challenging his team to think about the organization and ask: are we fit for growth, given our strategies going forward? Learning from Big Companies.

Apparel 82

Apparel Healthcare Enterprise Chemicals 82

Management Consulted

AUGUST 9, 2015

Depending on the size of the footprint in their region, the amount of managing partners directly correlate to the sales. In your third round, you will encounter two 45-minute case study interviews, this time with partners. These longer interviews are meant to enable you to delve deeper into strategy side of the cases.

Interviews 100

Interviews Culture Strategy& Strategy 100