Remove Consulting Remove Intellectual Property Remove Productivity
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A Short Rant About AI and Intellectual Property Theft

Johanna Rothman

I didn't give them permission to scrape my site and use the results in their product. That means these models have committed intellectual property theft. But here's the thing: if the LLMs can steal my intellectual property, what will they do about yours? Create your own art.

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Consulting Tip #6: Use Your Intellectual Property to Build Political Capital

Johanna Rothman

When I saw the McKinsey report on “developer productivity,” I shuddered. Second, there's no way to measure such a thing as developer productivity, despite what McKinsey says. Then I read Lorin Hochstein's brilliant assessment in On productivity metrics and management consultants. That makes so much sense.

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Consulting Tip #7: Beware of Other People Using Your Intellectual Property for Their Exposure

Johanna Rothman

No payment for my time or my IP (Intellectual Property). They wanted my intellectual property for their exposure. See Project Lifecycle Workshop: How to Manage Project Risks to Release Successful Products.) I said this in the Successful Indepentent Consulting book : People die of exposure—both hot and cold.

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5 Effective Content Marketing Tips for Consultants

Consulting Matters

Content marketing is essential for consultants because we are in the knowledge business. We don't sell a tangible product or service. it's one thing to have a repository of intellectual property (IP). Therefore, you need to set up your content in what I am calling your "Consultant Content Marketing Funnel.".

Marketing 202
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What / Who Is a Professional Independent Consultant?

Successful Independent Consulting

If you tell people you are a consultant, many of them will not understand that you are an independent professional in business for yourself. Many people who call themselves consultants are employees of large global firms like Accenture, and others perform temporary assignments through a staffing agency. We are our own boss.

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Manage Your Intellectual Property

Johanna Rothman

When we manage product development for organizations, we work for hire. The company hires you, pays you a wage, and in return, your intellectual property belongs to them. When you’re creating a product larger than one person can create, this is an excellent proposition. Books and consulting are all different beasts.

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How To Turn Consulting Services Into Scalable Products With Eisha Armstrong: Podcast #326

Consulting Success

Eisha Armstrong, co-founder and executive chairman of Vecteris, dives deep into how to productize your services for growth. Learn how embracing a product mindset and specializing in a niche can boost your profits.