Remove Definition Remove Productivity Remove Sales
article thumbnail

Special Discussion on Starting Consulting Services Organizations Within Product Companies

Steve Shu Consulting

These are companies that are essentially independent from product vendors. However, there are a number of companies that provide consulting or professional services as part of product companies (e.g., Improper tone for sales meetings – Product companies are often used to marketing-push type sales strategies (e.g.,

article thumbnail

Are You Productive Enough?

Harvard Business

Productive: “Achieving or producing a significant amount of result.” ” As a time management coach, I’m keenly aware that you could answer the question “Am I productive enough?” I’m also familiar with the fact that individuals fall on a productivity spectrum.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Your New Hit Product Might Be Underpriced

Harvard Business

The odds are stacked against new products or services. We have diagnosed thousands of product failures over the last 30 years, and have found recurring patterns. Often new products are over-engineered with too many features, usually at too high a price. The problem with wildly successful products.

article thumbnail

Perspectives on “The 24-Hour Customer” (Strategy, Marketing, and Innovation Book) in Context of Marketing Segmentation

Steve Shu Consulting

Adrian Ott cites the example of P&G’s Febreeze, which was a great product that initially failed in the market because people forgot to use it. To bring Adrian Ott’s framework back full circle, she addresses the challenges of products in each Time-ographics quadrant and key tools that can be used for each.

Marketing 256
article thumbnail

The Perils of Internal Disruption (Part 2)

Markovitz Consulting

If something is “disruptive,” then it must by definition be good. This week I’d like to address sales incentives and volume discounts. Sales incentives—for example, bonuses to meet monthly or quarterly revenue goals—cause salespeople to stuff the company’s distribution channels with inventory far in excess of consumer demand.

article thumbnail

5 Ways Playing Small is Sabotaging Your Consulting Success

Consulting Matters

If you're going to invest in personal development, invest in the skills and tools you may not have like marketing and sales. Many consultants and coaches think it's the dream to have someone else do their marketing and sales and just bring them clients. If you think this program is what you're looking for, definitely apply now.

article thumbnail

Tech Sales vs Management Consulting

Tom Spencer

As someone currently in management consulting who has previously done tech sales for a major software company, I was amused by Martin Keller’s article championing tech sales (sometimes known as consultative or customer success driven sales) over management consulting. I want to compare these two career options in 6 respects.

Sales 68