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4 Ways to Improve Your Content Marketing

Harvard Business

In the past decade, content marketing has become a widely established practice. Companies have hired writers and Chief Content Officers to run departments, create blogs and other materials, and, in the process, some have assured sales people that content marketing can mean the end of cold calling. HBR Staff/Chris Minerva/Getty Images.

Marketing 133
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Top 15 Portfolio Management Tools for Your Business in 2025

Epicflow

Project portfolio management software is vital for businesses aiming to thrive in competitive markets for a couple of reasons: It streamlines project portfolio oversight Managing multiple projects within a portfolio can be challenging without clear visibility. Test the Software Before committing, request a demo or a free trial.

Tools 130
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Top 15 Portfolio Management Tools for Your Business in 2025

Epicflow

Project portfolio management software is vital for businesses aiming to thrive in competitive markets for a couple of reasons: It streamlines project portfolio oversight Managing multiple projects within a portfolio can be challenging without clear visibility. Test the Software Before committing, request a demo or a free trial.

Tools 130
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The Social Cost of Bad Online Marketing

Harvard Business

Dan Lyons’s book Disrupted is an often-delightful tour through startup culture, based on the author’s experience working at online marketing firm HubSpot. Today’s standard marketing playbook looks a lot like what Lyons describes in his book.

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Consultant Marketing Speaking Pay to Play

Jerry Fletcher

I sent a one sheet on my Trust speech and a link to my speaking demo not expecting a response since I was mor interested in their events in major cities across the USA. Jerry Fletcher is a sought-after International Speaker, a beBee ambassador, founder and CEO of Z-axis Marketing, Inc. See Jerry’s speaker demo reel.

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Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

But, how you present yourself is critical for marketing and selling your services. This is more than how you dress — it’s your office, your marketing material, your brand — and yes, your website. This article lists relevant website and digital marketing statistics for consultants. Outbound Phone Marketing.

B2B 60
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Profit Leakage Calculator: Diagnose How Much Profit a Business is Losing

ConsultX

Explaining ROI As a Business Consultant, it can be really difficult to explain what kind of return on investment a client will get. Check out a demo of the ConsultX System, including the Profit Leakage Calculator. Watch 6 Minute Demo of ConsultX and the Profit Leakage Calculator. David Thexton, Founder of ConsultX.