Inbound vs. Outbound Messages. The Critical Difference That Trips Up Consultants
David A Fields
SEPTEMBER 30, 2015
In the past week I’ve reviewed four presentations from consultants who want me to recommend their offering to my corporate clients. Not one of them made the grade. Why? They used Inbound messages for an Outbound inquiry. If you’re a consultant, you need to know the difference. When your message and the direction of inquiry aren’t in sync, the fallout extends beyond the immediate conversation.
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