Remove Ethics Remove Marketing Remove Sales
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Leveraging AI for Enhanced Business Performance

Effective Managers

Predictive analytics, a field within AI, can forecast market trends, consumer behavior, and potential risks, providing businesses with a proactive approach to decision-making. In marketing, AI-driven tools analyze consumer data to personalize marketing efforts, tailor promotions, and optimize pricing strategies.

Ethics 243
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What You Can Do to Improve Ethics at Your Company

Harvard Business

It’s hard for good, ethical people to imagine how these meltdowns could possibly happen. many of us face an endless stream of ethical dilemmas at work. We were surprised that 30 leaders in the study recalled a total of 87 “major” ethical dilemmas from their career histories. Wells Fargo. Volkswagen.

Ethics 137
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How to Overcome Your Imposter Syndrome Fears

Consulting Matters

The fear might be not having what it takes to do the marketing and attract clients or even if they landed clients they wouldn't have the goods to back up whatever promises they made in their marketing. It comes out with all types of logical excuses about money and ethics about marketing. And this fear is sneaky.

How To 317
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Why AI Customer Journeys Need More Friction

Harvard Business

Introduced at the right points, “good friction” can create a more transparent, ethical experience.

Ethics 253
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Ten Factors to Consider Before Jumping into Independent Consulting

Successful Independent Consulting

One way to get over the psychological hurdle is to avoid calling it “sales”. Supply and demand – Assess the market for your expertise to get an idea of how hard it may be to find work. Marketability – Were former bosses, colleagues or teammates sad to see you move on to a different department or project? Be honest with yourself.

Cash Flow 370
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Leveraging AI for Enhanced Business Performance

Effective Managers

Predictive analytics, a field within AI, can forecast market trends, consumer behavior, and potential risks, providing businesses with a proactive approach to decision-making. In marketing, AI-driven tools analyze consumer data to personalize marketing efforts, tailor promotions, and optimize pricing strategies.

Ethics 130
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Why Ethical People Make Unethical Choices

Harvard Business

Most companies have ethics and compliance policies that get reviewed and signed annually by all employees. “Employees are charged with conducting their business affairs in accordance with the highest ethical standards,” reads one such example. Creating an Ethical Workplace. You and Your Team Series. Mark Chussil.

Ethics 70