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What Luxury Fashion Can Learn from the Wholesale Flower Market

Harvard Business

Retailers can use discounting to generate sales without damaging a brand’s reputation.

Fashion 96
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Let the Urgency of Your Customers’ Needs Guide Your Sales Strategy

Harvard Business

This article provides a process for segmenting prospective customers in this fashion and creating a sales strategy. When companies are creating profiles of possible target customers, there is a dimension they often overlook: the urgency of the need for the offering.

Sales 83
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262: Babette Ballinger—How Does A Woman Tackle The Fashion Industry? Head On

On the Brink Podcast

As a fashion designer and owner of her own apparel sales firm, Babette had to constantly re-invent herself, learn how to run a business, and deal with the challenges of sustaining successful partnerships with men. Hear how one woman made her mark in an industry of men.

Fashion 66
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"The Conclusion Trap" is Out!

Markovitz Consulting

I’m absolutely thrilled to announce that my newest book, The Conclusion Trap , is now available for sale on Amazon. As with all my books, I don’t talk about Toyota, use Japanese, or refer to lean in any fashion. The book is priced to move — $7.99 for the Kindle version, $9.95

Fashion 29
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"The Conclusion Trap" is Out! (Copy)

Markovitz Consulting

I’m absolutely thrilled to announce that my newest book, The Conclusion Trap , is now available for sale on Amazon. As with all my books, I don’t talk about Toyota, use Japanese, or refer to lean in any fashion. (Note: this is the same article from yesterday, but with a corrected link for my website.) for the Kindle version, $9.95

Fashion 130
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15 Best Business Podcasts for Independent Consultants

Tsavo Neal

We discuss what actually works in generating business, from writing books to organizing events to old-fashioned relationship building. Sales for Nerds by Reuben Shwartz. Sales for Nerds ( [link] ) helps technical experts who started their own business hack the sales and marketing process. The wine is just for fun.

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(Value Stream) Map Your Way to a Better Post-Covid Future

Markovitz Consulting

Selling and merchandising Value stream mapping revealed an additional drag on the company: the sales process. As with most companies, the sales team would take dress samples on the road to visit accounts. The designers’ overall vision wasn’t communicated clearly through the intermediary of the sales team.

Sales 113