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How Netflix’s Content Strategy Is Reshaping Movie Culture

Harvard Business

” If you’ve seen Ferris Bueller’s Day Off, that one line probably conjures up memories of Oh yeah, chicka chicka, Ferraris, playing hooky, and dating in high school — all of which feature heavily in the hit coming-of-age film. This is how Blockbuster used to operate, at least when it came to mainstream domestic films.

Film 134
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How Customers Come to Think of a Product as an Extension of Themselves

Harvard Business

But if businesses disrespect this feeling, sales can suffer. Sales turned around, rising 2.5 REI—an outdoor supplies company—sells inexpensive co-op memberships , and members enjoy members-only sales, free classes, even in-store “garage sales” of returned merchandise. Enhancing customer control.

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Your Strategy Has to Be Flexible — But So Does Your Execution

Harvard Business

customers in order to boost sales. Yet, it tried to sell its digital cameras using the same business model as its film-based cameras – by aiming to make high margins on instant film sales. A little later, the U.S. marketing team offered the same promotion to U.S. As we now know, the company lost to rivals.

Strategy 108
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From Consulting and Coaching to IP: How to Create, Protect, and Monetize Your Unique Body of Work with Erin Austin

Consulting Matters

Erin shares her journey from a big corporate law firm to working in the film business in LA and how her experiences led her to focus on helping business owners understand and capitalize on their intellectual property. Ensure you're booked solid with clients you love.

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France Goes After Actor Salaries; Sunday Shopping "Reform" French Style

MishTalk

The Wall Street Journal reports In France, Popular Actors May Pay for Change in Funding for Films. 1, the Centre National du Cinéma, the government agency that funds film production, will shun films in which the pay to the star actors exceeds a certain percentage of production costs. Effective Jan. million ($1.85

Film 65
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France Seeks Another Tax on Facebook, Google And YouTube, to Finance "French Culture" Cinema

MishTalk

In a report this week, the Superior Audiovisual Council (CSA) says that video-sharing websites should be subject to a tax that helps finance the production of French films and TV shows. Subsidies For Films No One Watches Forbes has some interesting comments as well. France’s audiovisual regulator thinks so. billion ($1.8

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5 Mindset Tips about the Success of Champions

Rick Conlow

To be the best you can be in customer service, sales, leadership, sports, or any other endeavor, you need to change, too. FEATURE FILMS ARE THE RESULT OF YEARS OF SCIENTIFIC STUDY COMBINED WITH THE FORMAL EXPERIENCE OF YEARS. In the process, he changed accepted medical practice. Sometimes that change means operating on yourself!

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