How to Write a White Paper That Wins Consulting Projects, with Gordon Graham: Podcast #4
Consulting Success
JULY 24, 2017
A white paper is a simple product that sums up a your best thinking — it can be your best shot at outshining your competitors. Listen for Gordon’s take on the single most important “trust factor,” and how to secure that trust with potential clients. 6:53] A look inside the $25,000 booklet that led to multimillion dollar sales. [10:38]
Let's personalize your content