Remove Intellectual Property Remove Marketing Remove Presentation
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Why Transformation Visuals® Are Your Secret Weapon

Chad Barr

Consider this: When McKinsey presents to Fortune 500 CEOs, they don’t lead with walls of text. Why Transformation Visuals® Matter Now More Than Ever Market Complexity: Today’s business challenges are increasingly interconnected. This is where Transformation Visuals® become your most powerful communication tool.

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Win the Work with Samples

Successful Independent Consulting

Prepare several samples that show different aspects of your work, then only present those that best apply to the client’s project. If the client has asked you to send samples of your work, reply graciously that you’re happy to share some samples via screen sharing but because they are your intellectual property, you can’t send them via email.

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Use Work Samples to Seal the Deal

Successful Independent Consulting

By presenting a sample change readiness assessment, stakeholder analysis, change strategy document, or an engagement plan, I enabled the client to literally see what they were buying in hiring me. Presenting Samples Is Key Samples can be anything that will help a potential client get an idea of how you work and what you will produce.

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What / Who Is a Professional Independent Consultant?

Successful Independent Consulting

Still other people market themselves as consultants when they take on projects between (or in addition to) full-time jobs. As professional independent consultants, we need to present ourselves not only as senior professionals but also as business owners. Being misunderstood by people in social situations can be frustrating.

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5 Rookie Consulting Mistakes (And How to Avoid Them)

Consulting Matters

Many struggle with the idea of making this type of decision out of fear that this type of focus will not pay the bills or generate sustainable revenue – even though all the marketing facts out there tell you otherwise. What this best practice looks like in action includes really considering who comes to you naturally for help.

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Consultant Marketing Tech Trap

Jerry Fletcher

It can be the backbone of the sharing of your body of intellectual property or it can delay the release by days, weeks or months or, in some cases years. Your presentation slides look good even if they have too many words. It’s great until it isn’t. They have made it nearly impossible to intentionally misspell a word.

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5 Rookie Consulting Mistakes (And How to Avoid Them)

Consulting Matters

Many struggle with the idea of making this type of decision out of fear that this type of focus will not pay the bills or generate sustainable revenue – even though all the marketing facts out there tell you otherwise. What this best practice looks like in action includes really considering who comes to you naturally for help.