Remove Marketing Remove Pharmaceuticals Remove Sales
article thumbnail

Using Analytics to Align Sales and Marketing Teams

Harvard Business

Then, just days after receiving the quote, the manager gets an unsolicited email from the software company’s marketing team offering a better deal. At the same time, the software company has wasted time and resources on duplicate, uncoordinated, and ineffective marketing and sales outreach.

Sales 39
article thumbnail

Simon-Kucher & Partners Interviews & Culture

Management Consulted

Though the firm’s background is exclusively in pricing, in more recent years it has been breaking into other practice areas such as strategy, marketing, and sales. In 1996, Simon-Kucher opened an office in Boston and began to put more of a focus on its other three practice areas: strategy, marketing, and sales.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Pharma Companies Can Keep Winning in China’s Changing Market

BCG

Focus Tuesday, November 22, 2016 Big shifts are underway in China’s pharmaceutical market. They will shape the marketplace for more than 90% of drug sales for the next decade for multi-national corporations and domestic players.

article thumbnail

The Mindset That Wins Consulting Work With Fortune 500 Companies with Mindy Millward: Podcast #24

Consulting Success

Long-term strategies in marketing and networking offer the greatest rewards for the most successful consultants. In this episode, we are discussing the importance of maintaining a long-term strategy and vision for your marketing and networking. Marketing To The Ideal Client. Your Network Is Your Greatest Marketing Tool.

Company 124
article thumbnail

The 3 Relationship Strategies That Guarantee your Success

Claris Consulting

We are often quick to shift the blame of our lack of success to bad leaders, inferior culture, crazy customers, weak markets, defective products, or the competition. You see, the job they applied for was in pharmaceutical sales. Yes, these areas are a factor and frequently out of our control. Sound harsh?

article thumbnail

A Pharma Playbook for Success in Southeast Asia

BCG

To capture the immense opportunities in emerging markets, pharmaceutical companies require highly targeted strategies. And what works in developed markets won’t necessarily work in emerging economies. The payoff for getting a targeted emerging-market strategy right is significant.

article thumbnail

Why consulting?

Management Consulted

market for latex condoms. Recently, Mayer Laboratories sued Church and Dwight, Trojan’s parent company, for illegally monopolizing the market. It requires a broad knowledge and a high-level, big-picture understanding of the company and its markets. My group chose to examine the U.S.