Epicflow

NOVEMBER 25, 2024

However, with present-day high competition and ever-evolving requirements, this can be easier said than done. High-performing companies are characterized by high revenues, productive and engaged employees, high-quality products or services, satisfied clients, and growing or at least maintaining market share.

Tools 246

Tools Management Efficiency Resources 246

Consulting Success

OCTOBER 22, 2018

Life presents itself for most of us if we’re open to it. Michael is the CEO of his own company called Marketing Insider Group where they do marketing consulting, leadership coaching, and keynote speaking for conferences and brands all over the world.

Marketing 183

Marketing Strategy& Strategy Strategy 183

Consulting Matters

OCTOBER 10, 2024

If you're wondering how to start a consulting business or coaching practice while being a fully present parent, let me show you how it’s not only possible but deeply rewarding. Reflecting now as an empty nester, I realize there were many moments when I was physically present with my kids but mentally distracted by work.

Consulting 156

Consulting How To System Efficiency 156

Consulting Success

MARCH 23, 2020

Presentations are an essential part of any business. It is where ideas are brought to light, potential connections are established, and even customers are marketed. That is why it is crucial to deliver your presentations the best you can. In this episode, Michael Zipursky asks Leah Bonvissuto for her expertise in this matter.

Consulting 286

Consulting Marketing 286

Tom Spencer

APRIL 5, 2021

Conducting market research is a key skill required in consulting. Consulting involves working on different assignments in completely different industries, hence knowing how to conduct market research is a fundamental skill all people who want to work in consulting need to have. Usually a good overview includes: Estimated market size.

Consulting 97

Consulting How To Research Industry 97

Harvard Business

JUNE 24, 2024

Two studies by the authors demonstrate that the presence of robust shareholder agreements in publicly traded family firms in France adds 18% in market value to shareholders because they protect shareholders against misuse of capital by groups of family members.

Study 247

Study Data Groups Marketing 247

Consulting Success

JANUARY 15, 2018

The greatest marketing tool you have is your network — here’s how to make it work for you. This Silicon Valley-based previous electrical engineer with a passion for theater studied at Carnegie Mellon, then started his career in product marketing and sales before becoming a VP General Manager. Never neglect your network!

Marketing 202

Marketing Consulting How To Culture 202

Harvard Business

JULY 31, 2024

While tempting to declare the present day a new age of tolerance and compassion, a deeper analysis suggests it might be wise to take a more guarded perspective, as the reality of the post-pandemic labor market is still unfolding.

Resumes 253

Resumes Research Analysis Study 253

Harvard Business

OCTOBER 7, 2024

But investors and leaders who pivot into deep tech also face a steep learning curve, as it presents unique challenges: prolonged R&D periods, high upfront costs, and stringent regulatory landscapes. While methodologies such as lean don’t transfer directly, deep-tech startups can adapt parts of the approach.

Methodologies 253

Methodologies Tools Culture Data 253

Harvard Business

MARCH 4, 2024

From organic farming to microbreweries, fair trade, and other sustainability-oriented movements, innovators are increasingly turning to market alternatives that explicitly prioritize social responsibility.

Company 254

Company Research Industry Strategy 254

Harvard Business

MARCH 29, 2024

Platforms like Kickstarter and Indiegogo have not only broadened access to funding to companies that might struggle in the capital markets but have also transformed the way companies connect with consumers during product development, replacing focus groups with real customers who have a stake in the final product.

Productivity 254

Productivity Analysis Development Groups 254

Harvard Business

FEBRUARY 17, 2023

Waning pricing power, a tight labor market, and expensive capital all present challenges for business.

Marketing 201

Marketing Trends Strategy Strategy& 201

Harvard Business

JUNE 17, 2024

In this article, the authors introduce readers to the main kinds of retail media, discuss three strategic challenges that they present, and provide guidance for effectively managing those challenges. McKinsey estimates that by 2026, retail media will add $1.3 trillion to enterprise values in the U.S.

Retail 253

Retail Advertising McKinsey Enterprise 253

Jerry Fletcher

AUGUST 28, 2021

Old Ben was his own ghost writer and not afraid to present his views and ideas as inherited from the ages. His basic premise was that testing all components of marketing a product was essential to overcome the risks inherent in advertising. Covey presents a viewpoint that is based on his idea of where principles and values intersect.

Marketing 98

Marketing Consulting Advertising Productivity 98

Jerry Fletcher

FEBRUARY 6, 2021

Verify their possibility and have them posted in my speaking CRM Contact the Meeting professionals involved in a sequence of contacts using, in most cases, e-mail, Linked In, telephone and/or Zoom Once a presentation is booked it is a matter of a follow up sequence to assure that we accomplish the organizations goals for the meeting.

Marketing 98

Marketing Consulting Video Course 98

Tom Spencer

NOVEMBER 15, 2024

Typically, a case interview involves a business scenario presented by the interviewer, who will ask you to analyze the situation, identify key issues, and propose a solution. The scenarios can range from market entry strategies to profitability analysis, mergers and acquisitions, and more.

Case Interview 78

Case Interview Interviews How To McKinsey 78

Jerry Fletcher

JULY 31, 2021

He asked a favor that involved me contacting a person who had spoken for an organization I handle marketing for the slides from the presentation. The subject was 30-Second Marketing (6 minute video) I presented at meeting of the local chapter of the Institute of Management Consultants. Ya got it or you don’t.

Marketing 98

Marketing Consulting Video Training 98

The Fearless Marketer

AUGUST 3, 2020

I recently sent an email to those in my current Marketing Action Group Program sharing about my, ahem, “Marketing Genius.”. If you are, you can be a marketing genius, too! #1 3 – I make specific offers for my services through emails, online materials, and presentations. So, do I have a secret? Well, they are actually.

Marketing 107

Marketing Sales Financial Strategy 107

Successful Independent Consulting

APRIL 19, 2023

You don’t need to check all these boxes, but if any strike a chord with you, weave them into your marketing, such as your website, LinkedIn profile, presentations, and proposals. Credible: You inspire trust and confidence from the first contact. Glass half-full” people are more successful than “glass half-empty” people.

Trends 221

Trends Talent Meeting Industry 221

Harvard Business

SEPTEMBER 20, 2023

In China, content-based platforms are generating a growing proportion of e-commerce, presenting a growing threat to established platforms like Alibaba and JD.com. In this model, consumers buy products during their engagement with the content provider.

Retail 253

Retail Trends Sales Productivity 253

Consulting Success

MARCH 2, 2020

Your branding is the public face of your company, so it has to present as strong enough to carry the weight of all. Business branding is such an essential part of setting up a company because this is what’ll set you apart from all the other firms running in the same industry as you are.

Strategy& 247

Strategy& Strategy Strategy Consulting 247

Jerry Fletcher

AUGUST 21, 2021

Do a joint presentation with her or him at an industry gathering and you will generate another circle of admirers. Jerry Fletcher is a sought-after International Speaker, a beBee ambassador, founder and CEO of Z-axis Marketing, Inc. Both will have become aware of you in a way that is memorable. See Jerry’s speaker demo reel.

Marketing 96

Marketing Consulting Cash Flow Company 96

Markovitz Consulting

DECEMBER 1, 2020

The sales, marketing, product, and customer service teams were stuck at the 11th hour (well, the 12th hour, actually) adjusting for the CEO’s violation of structure. Obviously, working from home presents a different set of challenges.

Boston Consulting Group 259

Boston Consulting Group Meeting Travel Productivity 259

Consulting Matters

JANUARY 17, 2020

You also don’t need to become some marketing guru to land work with the C-Suite. Effectively present information and concepts so that an intended purpose is achieved. Skillfully use a variety of presentation media and formats. HINT: This trait might be key to understanding your unique and marketable expertise.

Methodologies 207

Methodologies System Data Financial 207

Consulting Success

MARCH 23, 2020

Presentations are an essential part of any business. It is where ideas are brought to light, potential connections are established, and even customers are marketed. That is why it is crucial to deliver your presentations the best you can. In this episode, Michael Zipursky asks Leah Bonvisutto for her expertise in this matter.

Consulting 130

Consulting Marketing 130

Harvard Business

FEBRUARY 5, 2024

The authors’ research identified three major trends that are reshaping consumer behavior and that present significant opportunities for brands: The end of rootedness and need for flexibility; the need for new infrastructures and services that cater to nomadic living; and the possibility of shaping the discourse around new values and lifestyles.

Trends 254

Trends Culture Research Strategy 254

Consulting Success

JULY 24, 2017

His career path took him from software company technical writing and journalism to a marketing executive in a software company before becoming an independent copywriter who specializes in white papers and case studies. Gordon has spent the last 20 years dominating his field as the expert of white papers. Why do white papers work so well?

How To 257

How To Consulting Case Studies Case Study 257

Steve Shu Consulting

JULY 25, 2014

For example, Opower tapped into a great market using software-as-a-service and a behavioral efficiency model for saving energy. Companies like Idomoo present companies with an opportunity to tap into behavior change using massively-automated and personalized videos. What’s going on in the market? How might we change the game?

Video 230

Video Analysis Operations Development 230

Tom Spencer

SEPTEMBER 13, 2024

In today’s competitive business landscape, traditional sales and marketing-driven approaches are increasingly giving way to a new paradigm: Product Led Growth (PLG). The product should not only solve one or more key problems faced by the target market, it should also be well designed.

Productivity 78

Productivity Marketing Sales Methodologies 78

Effective Managers

JULY 26, 2024

This iterative process ensures that the final product or service is aligned with customer needs and market dynamics. In a business environment where market conditions and customer preferences can change rapidly, agile enables organizations to respond quickly and effectively. It’s not just about adopting new processes.

Methodologies 235

Methodologies Agile Productivity Training 235

Chad Barr

DECEMBER 11, 2024

Consider this: When McKinsey presents to Fortune 500 CEOs, they don’t lead with walls of text. Why Transformation Visuals® Matter Now More Than Ever Market Complexity: Today’s business challenges are increasingly interconnected. This is where Transformation Visuals® become your most powerful communication tool.

Intellectual Property 92

Intellectual Property McKinsey Leadership Efficiency 92

Consulting Success

JUNE 26, 2017

Many years ago, Tropicana took orange juice to a new level with its branding, marketing message, and advertisements. If you are stuck with the belief that just because others in your market are charging $200/hour or $2,000/day that you should be doing so as well, you’re leaving a lot of money on the table. Raising the Bar.

Retail 268

Retail ROI Hotels Productivity 268

Epicflow

JANUARY 19, 2022

Interestingly, registration of electric cars in 2020 increased in major markets despite the pandemic [1]. . EVs are going to gain higher market shares in Europe, the United States and China and outpace ICE vehicles sales. The prospects for further EV market development are presented in the image below. [2] References .

Automotive 238

Automotive Trends Industry System 238

LSA Global

JANUARY 6, 2025

Our microlearning experts point out visual perception research that found presentations using visual aids were 43% more persuasive than unaided presentations. We know from business presentation training that how a strategy is communicated matters as much as its content.

Research 67

Research Analysis Strategy Strategy 67

Consulting Matters

JANUARY 9, 2020

new role or have significant changes in present role). There is a much higher need to master marketing, especially digital marketing and all its moving pieces and parts, as you have to generate higher volumes of leads and land more clients because your per client fees won't be nearly as high as a BTB business.

Consulting 288

Consulting Leadership ROI Travel 288

Successful Independent Consulting

FEBRUARY 28, 2025

Continuing education As long as your education, books, and audiobooks relate to your present solopreneur business, they are deductible, but education to acquire skills for a new profession is not. Typical start-up costs include office supplies, market research, advertising, and consultant fees to help with your business plan.

Insurance 195

Insurance Insurance Consulting How To 195

Successful Independent Consulting

JANUARY 31, 2023

Instead, present yourself as a professional by using an email with the name of your business as the domain. If you present yourself as a business, you can charge more for your services. Clients will take you more seriously if you present yourself as a business instead of someone with a side hustle. It’s all about perception.

Consulting 195

Consulting Course Data Examples 195