Tom Spencer

JANUARY 27, 2023

The company has consistently pushed the boundaries of what is possible with EVs, starting with the Tesla Roadster in 2008, the first long-range electric sports car. This was followed by the Model X, a sport utility vehicle with falcon-wing doors, and the Model 3, a more affordable option for mass market appeal.

Energy 88

Energy Sports Industry Media 88

Brimstone Consulting

JANUARY 13, 2023

Your strategy needs to consider current and future sustainability and ESG rules and regulations and market realities. PFAS are used in hundreds of thousands of products, from nonstick pans to water-repellent sports gear, to stain-resistant rugs. Let’s take the example of per- and polyfluoroalkyl substances (PFAS).

Apparel 73

Apparel Chemicals Automotive Sports 73

Wakeman Consulting Group: Dave's Blog

MARCH 26, 2023

One Size Fits None” is a loser: The right question isn’t “are the arts/entertainment/sports dying?” The sad reality is that too many arts organizations, sports teams, concert venues, start with the point of view of “what works for me?” Using price based promotions tells the market, “I don’t believe in the value of my product.”

Sports 49

Sports Research Marketing Culture 49

Martinka Consulting

MARCH 27, 2015

In the NFL, and other pro sports, the league has a salary cap that teams must adhere to. Those include: If we pay people too much based on their productivity we’ll lose money. If we ignore sales and marketing strategies business will eventually disappear. It’s to promote parity and it’s worked. 600 or higher.

Sports 40

Sports Metrics Banking Small Business 40

Women in Consulting

APRIL 10, 2014

There would be a lot less bad marketing in the world if executives were forced to read all the ineffective, sometimes downright awful, content their organizations produce. Marketing is supposed to put human needs first by sounding like it was created for humans by humans. Marketers know this. Think of Martin Luther King, Jr.’s

B2B 127

B2B Marketing Examples Sports 127

Wakeman Consulting Group: Dave's Blog

MAY 26, 2023

Fast to act/Comfortable with volatilty: Market leaders. In a competitive environment you risk being a me too product that has to fight on commodity attributes or the market has moved by the time you get there. You wait until the product/service/trend is established then you act. They see an opportunity and they act.

Sports 52

Sports Retail Film Industry 52

Harvard Business

JUNE 2, 2016

Often, when I’m asked to give a speech on strategy at some company event or conference, I find that one of the other speakers is a former professional sports player. Although there is nothing wrong with commitment and perseverance, I, however, think sport (much less war) is often an unhelpful analogy.

Sports 28

Sports Management Resources Culture 28

Harmonious Workplaces

JANUARY 31, 2024

Performance and Resilience Through Music Outside of high-school band, where we competed in marketing and concert competitions, and a brief stint in little league baseball as a child (Marquette Park T-Ball and Gage Park Little League), I have not participated much in group sports. Journal of science and medicine in sport, 15 1, 52–7.

Exercises 98

Exercises Sports Groups Study 98

Consulting Matters

AUGUST 4, 2022

He's a great leader, and I promised through this "favorite executive series" that I would use my show to offer insight into the hearts and minds of great leaders so that you can be more effective in creating marketing messages and copy that resonate with them. If so, check out my services: [link]. Connect on LinkedIn: Betsy Jordyn [link].

Operations 156

Operations Leadership Hotels Sports 156

Markovitz Consulting

AUGUST 19, 2020

All too often, companies that strive for first mover advantage bleed their products—or their entire organization—to death. Peter Golder and Gerard Tellis’s seminal study of 500 brands in 50 product categories reveals that almost half of market pioneers fail. Good luck finding any of those products today.

Operations 140

Operations Guidelines Talent Sports 140

Seth Godin Blog

DECEMBER 10, 2023

Perhaps 40 went to a famous college, maybe 10 played competitive sports. They were older and younger than the average ‘target market’ for most products. Most wouldn’t be cast in a commercial. All of them were kinder and wiser than the typical TV character, and cared very much about something important.

Resumes 48

Resumes Sports Media Sales 48

Tom Spencer

JULY 21, 2023

With increasing consumer demand for ethically sourced and environmentally responsible products, organizations need to consider the entire lifecycle of their products. This includes promoting circular economy principles – reducing waste, repairing and re-using products, and recycling raw materials – to extend the life cycle of products.

Consulting 78

Consulting Energy Transportation Analysis 78

Harvard Business

OCTOBER 30, 2018

Products fueled by data and machine learning can be a powerful way to solve users’ needs. Classic examples include Google search and Amazon product recommendations, both of which improve as more users engage. Data products are a team sport. Develop the data-savvy of product and business groups.

Data 36

Data Productivity How To Development 36

Wakeman Consulting Group: Dave's Blog

FEBRUARY 5, 2023

I was putting together a lecture for Ken Troupe’s Sports Revenue Class and as part of the lecture, I jotted down a few pricing strategies. You aren’t paying attention to what the market might be willing to pay, meaning you likely leave money on the table. You start high and as the market evolves and changes the price drops.

Strategy 78

Strategy Strategy& Strategy Case Studies 78

Tom Spencer

JULY 14, 2023

In this context, businesses and individuals alike have an incentive to shift production and consumption decisions based on changing social norms and on the carrots and sticks contained in environmental policy. The industry has gained significant momentum, and also emerged as a major player in the global energy market.

Energy 78

Energy Consulting Government Industry 78

Harvard Business

MAY 9, 2016

In an era of high-stakes innovation, there is no clearer illustration of how to develop new products the right way (and the wrong way) than a tale of two car companies. How Porsche got the product right. In the late 1990s, Porsche avoided bankruptcy by making its manufacturing more efficient and its sports cars more reliable.

Productivity 28

Productivity Development Sports Engineering 28

Tom Spencer

DECEMBER 9, 2022

You could focus on a specific skill, becoming a subject matter expert, or becoming known for your charitable work, community leadership, or sporting prowess. Networking and personal branding are not merely about having your managers know that you exist, but are about marketing yourself as a product.

Consulting 88

Consulting Accenture Sports Management 88

Buzzsprout

DECEMBER 28, 2023

Product reviews Help take the guesswork out of purchases by doing product reviews for your listeners. Hands on Tech Kad's Review: Boxes and Products Explored 6. Depending on your style, you can narrate the story, or add production like sound effects, background music, etc. Magnetic Marketing Just Branding 32.

Interviews 52

Interviews Travel Fashion Sports 52

Harvard Business

AUGUST 17, 2017

The idea of creating a fresh new product, the prospect of increasing market share with brand new offerings, or the vision of disrupting some slow-moving incumbent with a radical new technology – these have an inherently strong appeal for companies keen for growth. How will they perform well enough for us to meet our targets?

Productivity 28

Productivity Sports Sales Energy 28

Wakeman Consulting Group: Dave's Blog

JANUARY 1, 2023

I’m not surprised that the struggle to sell tickets in many markets was real. There was too much investment in the “V-shaped” recovery narrative and not enough in looking at what had happened in the market. Predictions for the new year: Selling tickets will be tough in most markets. We have economic challenges in some markets.

Sports 59

Sports Marketing Travel Turnaround 59

Wakeman Consulting Group: Dave's Blog

DECEMBER 16, 2022

Last week, I discussed lessons I learned dealing with some of the largest sports’ brands in the world. Research: Remember this: Market research is a proactive activity built on developing a hypothesis of the market or asking a question that you are looking to answer. Understand what the market really thinks of you.

Sports 59

Sports Marketing Research Strategy& 59

Martinka Consulting

JUNE 1, 2022

In sports the fans always think that one new player will bring a championship. In business it’s often the thought that the best product wins when it’s usually about marketing and sales. Business owners/sellers: Don’t say, “If only the buyer is good at marketing…” (the business will exponentially grow).

Sports 40

Sports Sales Industry Course 40

Consulting Matters

JULY 7, 2022

First, I have been talking for the last few episodes about the importance of not just identifying your ideal client but getting in their hearts and minds so you can position yourself, products/services, and copy to connect with them. So, I thought, why not bring on some of my former clients so you can hear for yourself?

Operations 156

Operations Leadership Consulting Transportation 156

ConsultX

AUGUST 31, 2021

For a business consulting example, a long term goal could be to help your clients become the market leader in their industry. Going back to the example of a business goal, becoming market leader in your industry, you can break this down into different categories within the business. One teaspoon at a time.

Consulting 52

Consulting Sports System Examples 52

Harvard Business

MARCH 21, 2018

That’s because the “loyalty era” of marketing, as we’ve known it, is waning. market alone, companies are losing $1 trillion in annual revenues to their competitors because they are not consistently relevant enough. Pride: Customers feel proud and inspired to use the company’s products and services.

Marketing 52

Marketing Apparel Retail Company 52

Harvard Business

DECEMBER 1, 2016

Conventional wisdom suggests that marketers should emphasize the novelty of new products to get people to buy them. Despite the fact that firms spend billions of dollars on developing and marketing new products, these products face persistently high failure rates — often up to 40% to 90%, depending on the product category.

Productivity 28

Productivity Advertising Study Marketing 28

Harvard Business

OCTOBER 25, 2017

In the beginning companies sold products. A focus on products means a focus on selling running shoes. Selling products limits the revenues you can make from clients: Unless you are innovating and continually updating your product offering, customer attrition tends to be high, and incentivizing repurchases can be hard.

Productivity 28

Productivity Tourism Sales Fashion 28

Tom Spencer

JANUARY 13, 2021

Is the problem at hand a market-wide problem? The information about whether our competitors are experiencing the same problem has implications for whether it is an internal problem, or perhaps the entire market is shrinking. What kind of products does our customer offer and how do they differ from one another? Image: Pixabay.

Case Interview 88

Case Interview Interviews Analysis Sports 88

Consulting Matters

APRIL 9, 2019

So it was a very significant role and we did very unique things and new to the world type products. Like I was a commissioner for a youth Lacrosse program from seven years and brought 450 families into the community of the sport that we were dealing with, and grew it from 2 teams to 24 teams. Dave Saliaris: Yeah.

Interviews 208

Interviews How To Engineering Productivity 208

Consulting Matters

AUGUST 15, 2019

So, I’ve worked in sports my entire career. Betsy Jordyn : So, you keep talking about sports. So, I would make the assumption if I was listening in that you’re a consultant to sports related organizations. So, this can be sports, hospitals, you know, it can be any different industry. Jahaan Blake : Sure.

Interviews 159

Interviews Sports Training Training 159

Tom Spencer

MARCH 28, 2021

Imagine that you did not succeed with the consulting offer and instead start as an employee in the area of business development, finance, or marketing. If a customer has not received a product which he ordered, firstly understand why, then set up a solution path, prioritize tasks, derive appropriate solutions and talk to your employees.

Case Interview 88

Case Interview Interviews Sports Consulting 88

Consulting Matters

APRIL 9, 2019

So it was a very significant role and we did very unique things and new to the world type products. Like I was a commissioner for a youth Lacrosse program from seven years and brought 450 families into the community of the sport that we were dealing with, and grew it from 2 teams to 24 teams. Dave Saliaris: Yeah.

Interviews 189

Interviews How To Engineering Productivity 189

Harvard Business

MAY 7, 2018

Time is running out on personalized marketing as a means of continually raising the return on investment of campaigns. And the technology now exists for marketers to test with high confidence when to communicate and in what order — and to do so in near real time. How Leading Marketers Get Time on Their Side.

Marketing 28

Marketing Bain Advertising Data 28

LSA Global

SEPTEMBER 5, 2024

Disciplined processes help streamline decision-making , prevent unnecessary delays, and minimize errors, all of which ultimately enhance productivity. It can also create unhealthy competition for resources, slow down decision-making, duplicate efforts, and decrease the flexibility required to adjust to market trends.

Culture 60

Culture Film Efficiency Methodologies 60

Wakeman Consulting Group: Dave's Blog

JUNE 9, 2023

This is for more mass-market offerings like Hulu, Disney+, or Netflix. Sports are likely to be even more expensive. Enhanced marketing and sales: I don’t find most of the marketing that goes on effective and most of the sales processes are outdated. Work with me: Here are 3 products …or you can go the custom route!

Survey 52

Survey Industry Sales Marketing 52

Harvard Business

MAY 3, 2016

.” Observers debated whether this was lazy branding or a very deliberate effort to market the iPad as a sibling to the Mac. Macs keep their names with each successive upgrade, analysts noted, while iPhones sport sequential numbers and letters to indicate improvements. Join the conversation. With John Gourville and Elie Ofek.

Education 29

Education Productivity How To Research 29

Consulting Success

FEBRUARY 26, 2018

Description: On this episode, I’m talking with Emma Sharley, an experienced and very successful brand and marketing consultant in Australia. She works with retail, technology, and lifestyle client companies on setting up market and brand strategies, brand positioning, transitioning markets, and marketing new products lines.

Retail 153

Retail Fashion Consulting Marketing 153