How Global Companies Can Succeed in China’s Competitive EV Market
Harvard Business
OCTOBER 2, 2024
Automakers must forge strategic partnerships, invest in local R&D, and cultivate a brand identity that resonates with Chinese consumers.
Marketing Strategy Transportation 
Managing Risks in Manufacturing Projects: Essentials and Best Practices
Epicflow
OCTOBER 4, 2024
Read the article to explore typical difficulties impacting manufacturing projects and learn the strategies to manage risks in manufacturing projects most effectively. Supply chain disruption involves raw material shortages, delays in transportation, trade restrictions, and more.
Management 
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To Change Your Strategy, First Change How You Think
Harvard Business
MAY 17, 2017
From the start, Southwest cofounder Herb Kelleher saw his competition not as other airlines but as alternative forms of transportation, whether cars, buses, or trains. Therefore his mental model was not how to gain market share from other airlines, but how to create a completely new market for air travel.
Airlines 134
134 
Case Interviews: How to Stand Out in the Crowd
Tom Spencer
NOVEMBER 15, 2024
Preparing for these interviews can be daunting, but with the right strategies and mindset, you can overcome this challenging hurdle. The scenarios can range from market entry strategies to profitability analysis, mergers and acquisitions, and more. Make sure to also practice explaining your thought process step-by-step.
Marketers Need to Stop Focusing on Loyalty and Start Thinking About Relevance
Harvard Business
MARCH 21, 2018
If your customer retention strategy relies on “buying” loyalty with rewards, rebates, or discounts, it is coming at a high cost. That’s because the “loyalty era” of marketing, as we’ve known it, is waning. /Getty Images. Maslow sought to map the psychological needs of humans and their motivations.
Marketing 134
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Navigating a Downturn: Strategies for Business Resilience
Tom Spencer
MAY 24, 2024
Diversify Revenue Streams One fundamental strategy for business resilience is to diversify revenue streams. Although it is fairly common for a successful business to generate 80% of its profits from 20% of its products, relying heavily on a small number of products, services, or markets exposes a business to significant risk.
Strategy 88
88 
The Ansoff Matrix
Tom Spencer
OCTOBER 8, 2013
A framework to help executives, senior managers and marketers devise strategies for future growth. The Ansoff Matrix is particularly useful for strategic planning because it provides a framework to help executives, senior managers and marketers devise strategies for future growth. Background.
Productivity 113
113 Top 10 Consulting Firms in the Middle East
Management Consulted
APRIL 2, 2017
Strategy& (PwC). Ask any consultant about the Middle East, and Booz (now Strategy&) will be the first name on their lips! A little later, Booz was acquired by PwC and rebranded as Strategy& Now that our little history lesson is complete, let’s continue. Here we go! in revenue (wow!). Bain & Company.
Oliver Wyman 160
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For Some Platforms, Network Effects Are No Match for Local Know-How
Harvard Business
JULY 26, 2018
Uber’s setback in the international market, however, wasn’t its first. To venture capitalists and the financial market, no business model is more attractive than a platform. Any platform still needs to achieve a product-market fit to succeed in the long run.
Recruiting 125
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Achieving Startup Success via Product-Market Fit
Tom Spencer
JULY 14, 2023
It has come to be known as product-market fit. After lack of funding, failure to achieve product-market fit is the most common reason that startups fail. Thus, achieving product-market fit should be a top priority for any founder looking to achieve long-term success. What problems do customers actually have?
Productivity 78
78 
A Refresher on Marketing Myopia
Harvard Business
AUGUST 22, 2016
Regardless of which number is right, there is no doubt that a lot of time and energy go into marketing products that will no longer exist in a year. The term was coined by the late Harvard Business School marketing professor, Theodore Levitt, in a 1960 article by the same name (republished in 2004). .” What is marketing myopia?
Marketing 70
70 
What Should an Apple Car Be?
Harvard Business
JULY 4, 2017
With that in mind, I can see three potential scenarios for how Apple might play in the autonomous car market. Some of them may never enter the car market, or may at least significantly delay a move toward ownership. Apple has a great intuitive feel for how consumers see a market, versus how manufacturers see it.
Sports 121
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Oil’s Boom-and-Bust Cycle May Be Over. Here’s Why
Harvard Business
MARCH 1, 2018
Unlike national oil companies and oil majors that typically take five to 10 years to develop conventional oil reserves, these independent and “unconventional” players have improved their drilling and fracturing technology to the point where they can respond within months to temporary spikes or dips in the market.
Cash Flow 128
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Why Elon Musk’s New Strategy Makes Sense
Harvard Business
JULY 25, 2016
It outlined Tesla’s automotive strategy and it has been pretty much followed to the letter. The second installment moves Tesla beyond the traditional car market, with a plan to reconfigure our cities, energy systems, and our impact on the environment. The first installment had been written in 2006.
Strategy 70
70 
How Good Companies Become Market Leaders (Without an Infusion of Capital): Interview with Charles Browne
Consulting Matters
APRIL 24, 2020
Sometimes the marketing message has fallen off. So, sometimes it’s a disconnect just on that marketing plan. You have a small, local marketing plan that really resonates with a particular geographical community, or some other psychographic community. Well, sneakers is a bigger market. Why isn’t it getting out?
Interviews 156
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The Growing Business of Helping Customers Slow Down
Harvard Business
DECEMBER 7, 2018
In our research, this was achieved via walking on a daily basis rather than using faster forms of transportation. Recognizing our existential need to occasionally slow down can be the basis for winning consumer strategies. This often stems from the surroundings not allowing for constant connection rather than from self-control.
Tourism 132
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What Inclusive Urban Development Can Look Like
Harvard Business
JULY 11, 2017
EDENS, of which the latter is CEO, has led the revitalization of the 45-acre Union Market district in Northeast Washington, DC. The Union Market challenge. Located on the east side of the NoMa train tracks, Union Market began as a working food production and distribution center in the 1930s.
Development 177
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You Don’t Need an “India Strategy” — You Need a Strategy for Each State in India
Harvard Business
DECEMBER 15, 2017
Already a large domestic market, Frontier Strategy Group’s estimates suggest the country will average growth rates between 7.4% However, India remains a difficult market for multinational firms to enter. India is a large, fragmented, and heterogeneous market. over the next three years.
Strategy 71
71 
Emerging Demographics Are the New Emerging Markets
Harvard Business
JULY 13, 2016
A radical demographic shift is transforming the nature of consumer markets. Marketing savvy just isn’t enough to track these consumers. The young may be the darlings of marketers, but for companies chasing growth, the truly glamorous market is the elderly. Juan Díaz-Faes for HBR. spending on home improvement.
Marketing 70
70 Two Ways to Break into India’s Consumer Market
Harvard Business
OCTOBER 10, 2016
While India is the fastest growing major economy in the world today, some foreign companies are still struggling to enter the market there. To enter the Indian market with more profitability, multinational companies would benefit by creative use of the country’s supply chain and the explosive growth of its online channel.
Marketing 70
70 
Startup Experience: A Must for Every Young Professional
Tom Spencer
JUNE 21, 2024
While my consulting experiences afforded me exposure to diverse industries, the crux of my passion lay within the realm of transportation. Through firsthand engagement with customers and iterative feedback cycles, I honed my ability to tailor products and services to meet evolving market demands.
How Do You Grow A Business In A Fast-Changing Market?
Simon Associates
FEBRUARY 12, 2020
Take Lyft and Uber, for example, and how they’ve upended transportation. Apps and mobile devices continue to cause major market shakeups as they either change the way people interact with a market or find their way into new markets. And it’s not slowing down, it’s speeding up!
Marketing 54
54 Oliver Wyman interview preparation: the inside story
Management Consulted
AUGUST 1, 2013
Oliver Wyman’s strategy consulting practice has made waves specifically in the financial services sector , and beyond as well. Now a subsidiary of Marsh & McLennan, Oliver Wyman is known to give MMC its strong reputation as experts over other insurance providers because of the firm’s focus on strategy.
Oliver Wyman 201
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The Reason Air Travel Is Terrible and So Few Airlines Are Profitable
Harvard Business
MAY 27, 2016
Instead of getting into a price war or squabbling over a shrinking market, both disruptors and incumbents find new ways to create value. This benefits customers – both the high-end customers being chased by incumbents, and the low-end or middle-market consumers being served by disruptors — and the industry at large.
Airlines 124
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IBM Consulting Interviews: Navigating the IBM GBS Maze
Management Consulted
OCTOBER 18, 2013
In 1991, IBM approved a new world-wide services strategy to make IBM a world class services company by 1994. IBM’s target market for consulting services became the clients who were willing to pay for higher-value corporate services packages of research, software and services. Marketing Sales & Service. Finance Risk.
IBM GBS 203
203 
Real-World Examples of AI in Management Consulting
Tom Spencer
APRIL 7, 2023
This article will explore some of the most notable examples of AI in consulting, including its use in market research, strategy development, and operational optimisation. Market Research One of the most significant applications of AI in consulting is in the area of market research.
Examples 88
88 BearingPoint Interview Preparation – Mystery or History?
Management Consulted
JANUARY 20, 2014
On February 8th, 2001, KPMG Consulting, LLC, went public on the NASDAQ starting at $18 per share under the ticker “KCIN” Their IPO was 6 months delayed due to the quickly declining high-tech consulting services market. Digital Marketing, Sales & Customer Services. Strategy & Business Executive. Air Transport.
BearingPoint 139
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Beyond Content: It’s Time for Experiential Marketing
Chad Barr
SEPTEMBER 16, 2015
This week’s reflection point: It’s widely known that content marketing is critical to business success. But in this day and age, creating valuable, relevant content for your target audience isn’t the only marketing strategy you need. This week’s tip: Ready to go beyond content marketing?
Marketing 52
52 
Durable Goods Decline Second Month; Key Take-Aways
MishTalk
OCTOBER 28, 2014
However, transportation (especially commercial and military plane orders) are so large and volatile, the overall results are nearly useless. with transportation orders up 73.3%. Ex-Transportation Orders 168,186 168,603 167,491 -0.2 Transportation Orders 73,447 76,261 132,271 -3.7 billion or 1.3 This follows an 18.3
Durable Goods Orders Plunge 7.3%, Nondefense New Orders for Capital Goods Plunge 15.4%; Plunge to Accelerate?
MishTalk
AUGUST 26, 2013
Transportation equipment, down following three consecutive monthly increases, led the decrease, $16.7 Transportation equipment, up fourteen of the last fifteen months, led the increase, $0.7 New Durable Goods Orders Excluding Transportation. New Orders. New orders for manufactured durable goods in July decreased $17.8
Companies Are Turning Drones into a Competitive Advantage
Harvard Business
JUNE 29, 2016
We expect the drone market to surge to nearly $7 billion by 2020 globally, driven by regulatory clarification, continuously decreasing component costs, and – most important– ongoing innovation that connects drone capabilities to big-data analytics. No strategy is static. million in investment capital in just the past year.
Company 125
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Front-Line To C-Suite | Inside The Heart and Mind of Former Disney COO and Experience Steward Jim MacPhee
Consulting Matters
JULY 7, 2022
This role spanned all site operations, including four theme parks, more than 20 resorts, premium experiences, college housing, transportation, Disney Springs, security, two water parks, and the ESPN Wide World of Sports Complex. Learn more about my Brand Positioning and Messaging strategy services: [link].
Operations 156
156 
Top 10 Consulting Firms In New York
Management Consulted
FEBRUARY 5, 2017
Compensation and benefits are on par to the market, but not adjusted for NYC living (so for take-home pay you might be better off in Atlanta or Dallas as a young McKinseyite, unless the magnetic draw to the Big Apple is just too much). Before the acquisition of Parthenon, consulting at EY was really synonymous to Advisory (not strategy).
Consulting 157
157 Sanctions on Russia Bite Europe, China the Beneficiary
MishTalk
NOVEMBER 29, 2014
EU exports of machinery and transport equipment such as cars and tractors fell 23 percent compared to July. Machinery and transport exports fell 21 percent from a year ago. Sitka Pacific is an asset management firm whose goal is strong performance and low volatility, regardless of market direction.
Congratulations to Illinois: Most Government Bodies, Most Convicted Governors, Lowest Credit Rating
MishTalk
NOVEMBER 19, 2013
It is also quite common to have additional layers of government such as libraries, park districts, forest preserves, fire protection, sanitation, transportation and even mosquito abatement districts. This classification can cover anything from transportation to public safety to water sanitation to parks and libraries.
Government 76
76 
Brews, News and Booz & Company: Interview and Culture Insights
Management Consulted
AUGUST 28, 2013
Today, Booz Allen Hamilton and Booz & Company still reign in the federal sector – they own the highest percentage of the market in the government sector. The focus of this article is on Booz & Company because of its focus on strategy. The practice areas of Booz & Company include: Strategy and Leadership.
Interviews 181
181 
Double trouble…Launching the Consulting Case Bank and The Consulting Bible 3rd Edition
Management Consulted
SEPTEMBER 26, 2012
Full of everything from market sizing questions and new product intros to M&A cases and strategy tests, it’s your one-stop-shop for case interview practice. 15+ types of cases (market entry, profitability, investment, operations/supply chain, etc.) that you can use to practice different structures and styles.
Banking 113
113 
The Best Companies Invest Aggressively in These 3 Areas
Harvard Business
JUNE 30, 2016
We were reminded of this a few years ago, when we studied a major European conglomerate with more than 50 distinct businesses spread across dozens of markets. So they went after that goal, investing in a big way, and today they have the only supply chain in their key markets that is completely controlled from the farm gate to the end user.
Company 132
132 
4 Things That Are Required Right Now
The Fearless Marketer
MAY 4, 2020
In last week’s Webinar on Going Radically Virtual, I did a poll to measure what the participants were doing in their marketing during the pandemic. Shopping, entertainment, news, restaurants, and transportation have all been turned upside down. The post 4 Things That Are Required Right Now appeared first on Action Plan Marketing.
Clean Tech Consulting: Adapting to Seize Opportunities
Tom Spencer
JULY 21, 2023
Through data-driven analysis consultants can provide tailored recommendations on adopting clean tech solutions, such as renewable energy systems, energy-efficient technologies, and waste reduction strategies. Consulting firms can support organizations in developing effective green marketing and branding strategies.
Consulting 78
78 Hosed at the Pump: Where are the Highest Gas Taxes in The Nation?
MishTalk
JUNE 3, 2014
The Tax Foundation says " Gas taxes are generally used to fund transportation infrastructure maintenance and new projects. Sitka Pacific is an asset management firm whose goal is strong performance and low volatility, regardless of market direction. The Tax Foundation posted the following map of gasoline taxes.
Abt Associates Interviews and Culture
Management Consulted
JULY 12, 2015
In 2007, Abt bought the NYC-based research firm SRBI, combining two market leaders and greatly impacting both companies. One of the board’s main directives is to map out and implement the company’s five year strategy. Social Marketing and Behavior Change. If you take public transport, they’ll give you a transport subsidy.
Interviews 100
100 How Ford Is Thinking About the Future
Harvard Business
MAY 29, 2018
Sponsored by Accenture Strategy. All this makes the early lessons from the Chariot venture worth heeding as it gains traction in the market. Full disclosure: my company, Innosight, has advised Ford on strategy ). Ford’s next market was Austin, where it has grown to more than 50 vans. What do they really want?
Startups Are Turning Customers into Lobbyists
Harvard Business
OCTOBER 24, 2017
These have forced AirBnB, Tesla, and Uber to make costly concessions to their operating practices or to exit certain markets altogether. In industries being disrupted by new entrants with distinct business models, incumbents often have an important advantage: entrenched regulatory and legal barriers. Consumer clubs.
Government 121
121 
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