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Consultant marketing : The Brutal Truth About Trust

Jerry Fletcher

He asked a favor that involved me contacting a person who had spoken for an organization I handle marketing for the slides from the presentation. The subject was 30-Second Marketing (6 minute video) I presented at meeting of the local chapter of the Institute of Management Consultants. See Jerry’s speaker demo reel.

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Consultant Marketing Juggernaut

Jerry Fletcher

I was zooming today with the founder of an organization using Mighty Networks as the software they use to manage their expanding community. Here’s how I stay connected and still manage to keep my business thriving: I plan my weeks to assure blocks of time for clients. See Jerry’s new speaker demo reel. Lots of content.

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The Business Plan Is Alive And Well But It May Not Be What You Think

Steve Shu Consulting

Often need a mix of instruments here (Powerpoint & Word docs, napkin drawings, demo), depending on the team, industry, and phase of product development (e.g., Business Development General Management Intrapreneurship Management Consulting Sales And Marketing Ventures & Entrepreneurship Business Plan Entrepreneurship Strategy'

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Consultant Marketing Magic Words

Jerry Fletcher

Somehow we got on the subject of getting through to officials in companies in order to sell our products in the corporate market. Fact is that the higher the level of management you are trying to contact the more powerful an all-text message can be. This video describes how 30-Second Marketing works for branding. Better odds.

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When Writing Has Two Focuses: Invite Ideal Readers to Change and Assure Secondary Readers

Johanna Rothman

Since I also write for project, program, and portfolio managers, you might not choose to read this post. Writers often need a different approach to manage everyone's expectations. How to Write for Secondary Readers Polly, a program manager, works with her program team to solve a cross-program problem: status reporting.

Report 89
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With Agile Approaches, No Need to “Meet” or “Enforce” Deadlines

Johanna Rothman

The company had deadlines because it wanted to meet market demands. I suspected I would learn about engagement with my next questions about management patterns. Let's start with how management organizes teams. These management patterns create disengagement. Over months, they stopped demoing anything.

Agile 85
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Consultant Marketing Pillow Talk

Jerry Fletcher

That’s why the Institute of Management Consultants (IMC) has a 15 point code of ethics. Jerry Fletcher is a sought-after International Speaker, a beBee ambassador, founder and CEO of Z-axis Marketing, Inc. See Jerry’s new speaker demo reel. Forewarned is forearmed. But not all of us. This discussion deals with item 5.0